South African luxury and contemporary fashion designer Rich Mnisi unveils his debut collaboration with international sport and performance brand Adidas.
Inspired by Rich Mnisi’s Tsonga culture and heritage, the capsule collection features an assortment of vibrant colours, abstract patterns and boldly printed performance pieces, all of which can be worn and styled beyond the bounds of sportswear and training.
Designed on the premise of culture, each piece has intricate details and silhouettes that uniquely reflect and highlight Rich Mnisi’s version of individuality and self-expression.
“I am immensely proud to present this collection in collaboration with Adidas, an iconic brand that i grew up seeing on people of colour that were rewriting the arts. It has been a pleasure to bring my designs to classic pieces. We have created a bright, unique collection that reflects my love for the idea of community and heritage, individuality, and self-expression. Our aim was to create pieces that support life on and off the sports field.”Rich Mnisi
As a celebration of community, environment and our homeland, Rich Mnisi and Adidas have placed emphasis on minimizing plastic waste throughout the design and creative process by using Adidas’ advanced technology and partly recycled materials.
“The spirit of this collection celebrates our homeland, so environment was an important aspect when looking at methods and materials used in the creation process. I am so pleased we’ve used adidas’ advanced technology and partly recycled materials. I am truly excited for the world to see this collaboration come to life.”Rich Mnisi
Reflective of Rich Mnisi’s overall ethos and vision of community and family, the campaign for this collaboration consists of a line-up of his closest friends and inspirational figures who he believes use their voices and identities to push the culture forward by redefining the status quo.
The Adidas x Rich Mnisi Collection will be available from February 2022 on adidas.com
All photographs courtesy of adidas.com