The Grammys Are Considering An Afrobeats Category

Recording Academy CEO Harvey Mason Jr. on a recent trip to Ghana told Ghanian reporters that the Recording Academy was in talks with the key players in the Afrobeats music scene to explore the possibility of adding Afrobeats to the award’s genre list.

We just had a meeting literarily about six to seven days ago, with leaders of the Afrobeats community… We had listening session where we heard from Afrobeats creators, we talked about the different subgenres what are the needs, what are the desires, and my goal is to represent all genres of music including Afrobeats at the Grammys. I don’t decide categories. The categories are decided by proposals by members. Members can say ‘Harvey, I want an Afrobeat category,’ they write a proposal for the category they talked about. So that process is started now. We did a listening session last week for the step towards that path.

said Mason.

Although Mason said that the process was ongoing, the right strategy would have to be taken to ensure that things go off without a hitch.

According to OkayAfrica, If Afrobeats becomes a category at the Grammys, it will further push the sounds of West Africa to the fore front and will also give subgenres like Amapiano, which is quickly becoming a rave in the Africa music scene extra visibility.When Mason’s comments hit the internet, there was a mix of reactions. 


https://twitter.com/Oluwaseun_Bpro/status/1574380926418800642?s=20&t=hP–YAbEuuSXbpfYnlTXpw

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