Santi’s Rapid Fire Video Spits Fire and Youthful Exuberance

OKAY NA ONCE A RASTA MAN RAPID FIRE POPO WANT TO BREAK HER DOWN RAPD FIRE, HOPING FOR A BETTER ROUND RAPID FIRE BRRRYA BRRRYA BABAMBA

To do justice, I think the proper thing to do is to emphasise that you see the video and spare all my personal opinions so it doesn’t look like a sponsored post. But come on, if this visual capsule isn’t the best thing you’ve seen this year, well run up when you see me then and we gon’ see. Let’s take a minute to appreciate Santi’s sense of presentation. Clearly influenced by Nollywood, he is constantly in search of attractive production that satisfies audience, taking responsible for the dramatic structure, visual images and the final work of his videos. So film school wasn’t just a feather to the cap for the monster boy, he’s never run out of new secrets and creative juice for his fans to enjoy.

Directed by Santi himself, he told DummyMag ‘the video is a piece expressing exuberance, exploring themes of freedom and rage. It centres around a gang called ‘The Lost Boys’, and the exact aim of the video was to show freedom from a group of people who were never necessarily understood by society but continue their quest in finding themselves while enjoying and grasping the ups and downs of life’. Rapid fire features Shane Eagle, a South African rapper best known for making it as one of the top four contestants on the South African television show Vuzu: ‘The Hustle’ and Amaarae, the warrior princess and sensation from Accra. The song was produced by Genio and the video stars many known faces in the Nigerian ‘alternative’ community. Sorry We Don’t Have Candles isn’t probably the title of Santi’s debut album but let’s still keep the fingers crossed for more magic.  

Warning: You’ll play this video more than once. Watch here:

Richard Ogundiya

Journalist & Techpreneur. Africa, communications and data.

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