The National Film and Video Censors Board has recently ordered cinemas nationwide to stop showing a recently released movie, Sugar Rush, a Nigerian comedy-drama.
Sugar Rush follows the story of three sisters – Sugar sisters – who accidentally discover $800,000 in the house of a corrupt man. In the next couple of days, they spend the entire money only to meet their waterloo when mafias come to claim the stake of the money.
The comedy-drama is Directed Kayode Kasum’s latest film and stars Veteran Nigerian singer turned actor Banky W, and Bimbo Ademoye, Bisola Aiyeola and Adesua Etomi-Wellington in the lead roles with a host of other stars.
According to several sources online, the push for the film to be taken off was triggered by the portrayal of the EFCC in the comedy.
The NVFCB has been influenced by political agendas in the past, when films like ‘Half Of A Yellow Sun’ was released it faced the same fate too. Sugar Rush made ₦40 million in its opening week, and reached a whopping figure of ₦152 million in two weeks after it’s release.
The Executive Director of the NFVCB, however, claims that the movie was not suspended because of pressure from the EFCC. He said the agency is not political and explained that Sugar Rush did not have full approval before hitting the cinemas.
The NFVCB Director said the movie was given a temporary approval pending the classification and final approval of the movie, adding that period within which the temporary approval could be used had lapsed.
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